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Il Filo Rosso del Pomodoro, 7th Edition

21/11/2019 - Press release , François-Xavier Branthôme
Between the future and the market: reputation as a strategic asset for the sector
(Naples, 29 November 2019)

The Filo Rosso del Pomodoro, now in its seventh edition, represents an important moment of encounter and comparison between the various stakeholders of the tomato processing industry on the topics of greatest interest for the sector. 
The reputation of the sector and the product in the perception of consumers is the theme chosen as a common thread for this day, a topic of great importance and topicality for our industry that experiences a series of difficulties and criticalities that tend to influence the perception that the public opinion has of the sector and our productions, undermining the competitiveness of companies.

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Source: ANICAV
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