Lycored: 'Non-GMO Project' approved
- Press release
, François-Xavier Branthôme
Lycored’s tomato extract achieves non-GMO project verification
Lycomato, Lycored’s proprietary blend for supplements, has become the first tomato extract to carry the Non-GMO Project Verified seal. The seal gives consumers assurance that a product has completed a comprehensive third-party verification for compliance with the Non-GMO Project Standard.
Lycomato is Lycored’s first proprietary blend and remains one of its best-selling products. Certified in the US and EU, it offers a synergistic combination of carotenoids, tocopherols, and phytosterols, sourced from non-GMO tomatoes.
Consumer demand for non-GMO products is rising sharply. The number of people who say they avoid GMOs has reportedly tripled over the past 11 years and currently stands at 46%. Non-GMO Project Verified is the fastest growing label in the natural products industry, representing over USD 26 billion in annual sales and more than 50,000 verified products for over 3,000 brands.
Zev Ziegler explains: “2019 could be the year when demand for non-GMO products reaches a tipping point. We’re delighted that Lycomato will carry the Non-GMO Project Verified seal ? it’s another sign of our unwavering commitment to providing consumer-friendly products of the highest quality, efficacy, and safety.”
The Non-GMO Project is a mission-driven non-profit organization dedicated to building and protecting a non-GMO food supply. It acts through consumer education and outreach programs; marketing support provided to Non-GMO Project Verified brands; and training resources and merchandising materials provided to retailers.
The Project is based on a Standard which consists in a consensus-based document crafted with the insight from dozens of industry experts, reflecting a dynamic range of perspectives. In a world of shifting and quickly developed technologies, the Standard remains current and collaborative through ongoing public comment periods.
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Source: hortidaily.com, nongmoproject