A few weeks ago, the Ukraine’s Agrarian Policy and Food Ministry announced that Ukrainian food products enjoying the greatest demand of Japanese consumers have been identified.
"Based on the results of the market research, conducted by ICG and field-specific associations, the Ukrainian food products enjoying the greatest demand of Japanese consumers […] are the following: confectionery, snacks and superfood, tomato paste and other types of pastes from vegetables and berries, etc.," the press service of the Agrarian Policy and Food Ministry of Ukraine reports.
Olha Trofimtseva, Ukraine’s Deputy Agrarian Policy and Food Minister for European Integration, noted that Japan was among the priority foreign markets for expanding the sales of Ukrainian agrarian and food products.
In 2017, bilateral trade in agrarian and food products between the countries totalled USD 89.2 million (the share of exports of Ukrainian products amounted to USD 85.8 million). In 2017/2018, Ukrainian exports of tomato paste to Japan, still modest, amounted to 1,075 metric tonnes (mT). However, the pace of trade is growing rapidly (less than 50 mT in 2013/2014, just over 400 mT in 2016/2017).